Every business relies on sales to survive. Whether your business depends on existing customers or you are out looking for new ones, sales are the lifeblood of any business. And while there may not be the same fanfare when an existing customer buy some more, they are equally important.
The challenge in many small businesses is that there is no [...]
By now, you will have experienced the all too regular response from prospective customers… “Call me back after the summer holidays”. With this response you are effectively being told not to call back until September. That’s 3 months away.
Are you pushing back deals until after the summer or have you decided yourself th [...]
I meet a lot of business owners. Many of them are from very similar businesses, operating in the same markets, in the same business environment. But their results vary wildly.
When we question the results, we get a vast array of reasons and excuses.
The business that are struggling generally focus on external factors or factors that do not in [...]
No Contract of Employment – No Defence
No Employee Handbook – No Defence
No Job Description – No Defence
When there is harmony in the workplace and everyone is working towards a common objective, no one ever thinks of contracts, job descriptions and employee handbooks. There is no need to because everyone is properly aligned [...]
People will judge you within a few seconds of meeting you. It’s primarily a subconscious thing.
If you are in business, it is very important that you make a good first impression because it increases your chances of doing business, it increase your chances of a profitable transaction, it rewards your marketing activity and it makes it e [...]
Believe it or not, we are creatures of habit who dislike change, love consistency and crave security.
Knowing this, why do we not focus on delivering these things to our customers. If you asked the same customer to contact each team member you have and conduct a transaction with them, the results would shock you.
Some team members would be ve [...]
It’s 2015, nearly 7 years since the country fell into recession, massive drops in sales and profits, ongoing battles for survival, struggles with rents, rates, materials costs, creditors, energy prices. Many firms did not survive but thousands did survive. And they continue to survive. And they continue to work very hard and they contin [...]
Very often I speak to clients who tell me that they want to grow the business, who understand why they might not have grown over the past few years, who understand what they need to do to make a change… But do nothing.
And I wonder if they really do want to grow and increase profits in the business. They assure me that they do.
So why t [...]
Here are a couple of simple strategies that could really boost your turnover and profitability this year.
1. Answer your Voicemail Messages
I passed on a referral to a supplier that I know because a client of mine wanted the service that he offered. I left one message on his phone for him to call me, explaining the size of the opportunity and [...]