If you are in business and are feeling overwhelmed, overworked and stressed out, then maybe its time to take a step back and take a good look at why you are in this place. It will also help you to get some perspective.
When working with clients, we use the following formula to help them get some definition, some direction and some focus.
Dream x Goal x Plan x Action
1. Dream – Take the time to think big, what do you really from from your life and your business – be specific. Think long term like 5 to 10 Years.
2. Goal – to help you achieve your dreams, what specific goals would you need to set to ensure that you are on the right journey – These are like milestones and are between 3 months to 3 years away. Again be as specific as you can
3. Plan – every business needs a plan yet so few ever write a plan after the first few months of business. A plan in more about the process of thinking and writing and sharing than the actual document that you produce but it causes you to ask “how to” or “how can I” questions. Again it helps to keep the daily challenges in perspective.
4. Act – Often where most people struggle – working their plan. What tasks will you do in your business every day that will help you move towards your goals and achieve the tasks in your plan. How will you recover from setbacks. How disciplined will you be.
If your dreams really inspired you and your goals were clear, your actions on a daily basis would have more purpose and conviction. Start today
Call Derek O’Dwyer today on 087 222 0720 if you would like to take your business to the next level.
At ActionCOACH we define selling as “Professionally helping people to buy”. Its based on the principle that people hate to be sold to but they love to buy things.
The most common mistake that people who go into sales make, is that they think that they have to be great at talking and that they have to talk all about their product and the features of their product or service. The reality is that the customer probably does not actually want the product or service that you are offering but they may want what the product or service delivers. i.e when a person asks for a drill bit in a hardware store, do they really want a drill bit or do they want a hole in the wall?!!
I recently witnessed a presentation on a product which “featured” a lot of technical detail. I observed that the sales person had lost the crowd within 2 minutes because he was blinding them with technical information. The product he was selling could help the same business really increase their sales and profits but he missed the point and missed the sale. If he had asked them first about what they expected from the product and how they would measure their return on investment, he would have had a greater degree of success.
If your sales approach needs to change to reflect today’s market then take action now. Call us on 065 707 9873. You may not want to have a business coach but you may want what we can deliver – increased profits guaranteed.
If you are in business and it’s success depends on your ability to sell, then you may need to take a close look at yourself because peoples’ perception of you will directly reflect the success you achieve.
Consider the rule of 12 x 1 2 x 12
1. How do you look from 12 Feet Away
How professional do you look – do you reflect the best in your industry
How do you hold yourself and how do you walk – What does your physiology say about you?
How aware are you of your surroundings and how present are you?
2. How do you look from 12 Inches
How is your greeting and handshake
How is your attitude and does it reflect your positives or negatives. Will people want to spend time with you
How focused are you on what is going right in your life?
3.What are the first 12 words that you say?
Every professional must be able to present themselves succinctly to the point that what you say, triggers a question from the person you are speaking with.
Your message must be simple and not contain more than 1 or 2 items
Your message must be relevant to the other person in the conversation.
Peter Drucker, the legendary management consultant and author says this about leadership:
“The leaders who work most effectively, it seems to me, never say ‘I.’ And that’s not because they have trained themselves not to say ‘I.’ They don’t think ‘I.’ They think ‘we;’ they think ‘team.’ They understand their job to be to make the team function. They accept responsibility and don’t sidestep it, but ‘we’ gets the credit…this is what creates trust, what enables you to get the task done.”
I work with business owners helping them to build high performance teams – Contact me today for your FREE Business and Team Assessment
As the saying goes – “the fish is rotten from the head down”.
If you are an employer, it is your responsibility to have the correct structure in your business to ensure that you employee perform to the best of their ability. Before you can really work on the culture of your business you need to have the following:
1. Contracts of employment – each team members needs to have a contract of employment with you and they need to receive it within a month of joining. This is for your benefit as well.
2. A job description – each team member needs to understand what their job is and how they will be measured in that job. Most small business owners do not provide these because they fear the “that’s not in my job description” retort when they ask someone to do a different task. That response can be avoided.
3. Your employee handbook – you need this because it contains all the working rules that you have in your business. It explains what you should do if there is ever a problem with a team member and it also outlines expectations for the team.
As business coaches, we work with business owners to ensure that these are in place. With the right structure in place we also work with business owners to build their business based on these firm foundations.
Call Derek O’Dwyer today to discuss the structure of your team and how best to get renewed momentum in your business.